Understanding your user and the unmet user needs is critical to your companies ability to generate a roadmap of products and product features that will provide sustained revenue growth. There are many tools available to gain insights into your customer. During our User Exploration Workshop our team works with your team to complete our Footsteps process that fully immerses you in the user story. Following the workshop, you will have:

 

  • Constructed a complete user story through the Footsteps mapping tool.
  • Built a prioritized list of user insights and unmet needs that your team can explore further to confirm the best opportunities for your team.
  • Defined potential product solutions and features to address the unmet needs.
  • Identified potential roadblocks and competitive threats to your team meeting the user needs.